Daily Reads: Coffee Talk

Unless you live under a rock, you’ve heard of Starbucks’ new initiative to have their servers (I refuse to call them baristas) start conversations about race with their customers. This is a terrific example of the road to hell being paved with good intentions. Starbucks CEO Howard Schultz means well, but this campaign is beyond… Continue reading

Brandwashing

Raise your hand if you’ve never heard of breast cancer. How about AIDS? Do heart disease, leukemia, or diabetes ring a bell? You may not have been aware of ALS, or amylotrophic lateral sclerosis, until recently… although you probably have heard of its common name, Lou Gehrig’s disease. What about domestic violence? Are you just… Continue reading